MARKETING STRATEGY OF RUP «BMZ» IN THE PERIOD OF WORLD FINANCIAL-ECONOMIC CRISIS
Abstract
The marketing strategy of RUP «BMZ» in the period of worldwide financial-economic crisis is disclosed. It is shown that it is aimed at the maximum increase of export in all directions.
Review
For citations:
Zaitsev V.V. MARKETING STRATEGY OF RUP «BMZ» IN THE PERIOD OF WORLD FINANCIAL-ECONOMIC CRISIS. Litiyo i Metallurgiya (FOUNDRY PRODUCTION AND METALLURGY). 2010;(1-2):264-266. (In Russ.)
Views:
440
Email this article 